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Effective White Hat SEO Tricks to Try This 2015

It’s not surprising to hear about new things being introduced in the field of SEO this 2015. It has always been a dynamic field that requires you to change your strategies depending on the updates. But you have to make sure that you use only white hat techniques, or risk getting banned or penalised by the search engines. If you are confused about what these white hat tricks are, we are here to assist you as you pursue an SEO Middlesbrough campaign.
These white hat SEO tricks that you can try this year include the following:
• Local optimisation. More Internet users now make searches using “name of product or service” + “location name.” Just like how Google wants websites to be, you have to be intuitive and cater to the users’ needs by optimising your website locally. Tap into local directories like Yelp to improve your rankings and visibility and we will surely do that for your site.
• Skyscraper trick. This trick includes looking for quality content, writing content that is so much better than that content, and promoting your content. This will likely get your content published on the quality directory or website you’re eyeing. We’ve used it and it proved to be more effective than guest posting. This is all thanks to the Brian Dean of Backlinko.com, the man behind the idea.
• Semantic search. Keywords are still relevant this 2015, but they should be used in a way that will still make your content informative and helpful to the readers. You should use long-tail keywords because users tend to do that and search engines now understand them.
• Fresh content. Check your content and make them relevant by updating them. Double check figures, facts and statistics to update them if necessary. Internet users, Google, and other search engines don’t like outdated content and websites. Our SEO Middlesbrough experts can do the content updates for you.
• On-page keyword presence. Aside from producing great content, you should not forget about the titles and descriptions of that content.
• Author rank. Your online profile as an author will be based on how Google scores your blogs, websites, and web pages. Your social media posts on Google+ posts, comments, and +1s may raise your Author Rank.
• Domain authority. Your website needs to score 50 or more in domain authority, plus great content in a relevant niche and backlinks.
Conquer SEO this 2015 and we’ll be there supporting you. Use these white hat SEO techniques and wait for them to work instead of rushing into black hat options and get penalised for doing so.

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Next Era Gadgets are on the Way!

After the iPhone: Next Era Gadgets are on the Way
Posted on Mar 20, 2013 in Gadgets, Technology
MIThril vest circa 2003 (source MIT) and Google Glasses 2013 (Source Google)
Smartphones and tablets are the center of technology universe in 2013; but, phones stuck on faces and tablets stuck in hands,will yield ground to successor devices in coming years.
Hands-free and wearable devices like Google Glasses, Pebble Watch, Epson Moverio are trickling in. They will enter the mainstream in 2015.
The idea for wearable computers with a heads up display is not new. For instance, a number of researchers at MIT have been working various wearable technologies and devices for more than fifteen years.
MIThril (a geeky reference to mithril, MIT and lightweight, all rolled into one) vest was put together in 2003 with display and camera mounted onto the eyeglasses with “contextual” software was assembled from mostly off-the-shelf components. It came from, where else?— BorgLabs at MIT!
Richard W. DeVaul, researcher who developed the MIThril vest and the Memory Glasses was hired away from Apple by Google in 2012 to join the Google Glasses project.
What direction will the new gadgets take us? Just as smartphones and tablets brought us ubiquitous advertising, and companies fencing us inside walled ecosystems, new devices will bring us more issues to contend with.
Let us also look at some devices already on the market or coming soon.Pebble Watch
Pebble watch syncs with iOS and Android devices with Bluetooth.
It notifies users of texts, emails, tweets, calendar alerts and Facebook status.
Pebble has apps for weather, caller ID, golf swings, jogging, cycling and music.
Started as Kickstarter project, Pebble retails for $150.Epson Moverio

Epson Moverio is an Android-based device which promises that its see-through glasses and earphones will deliver videos and games on a perceived 80-inch screen. In 3D, no less.
It comes with a 4GB of micro SD storage for content, but can be upped to 32GB. It has built-in Wi-fi to run Netflix, Amazon Video, YouTube and other apps. It provides Dolby sound.
You could also (theoretically) play Android games.
And, it sells for $500 on Amazon. Sounds great, right?
Unfortunately, there are issues: Android version is ancient (2.2), the control pad cumbersome, the display heavy and uncomfortable. 3D, as may be expected, cuts down the resolution by half.
If there is a version 2.0 with a lighter and more comfortable display, a better control unit, and a software upgrade, Moverio could be a star. Now, it’s more a tech demo with a tremendous potential.Bodymedia Band
Bodymedia Band also works with iOS and Android devices using Bluetooth connectivity.
The band continuously monitors physiological data for fitness and weight management. Worn around the arm, it tracks sleep, calorie consumption and exercise.
In addition to a $100-120 cost, it needs a $7 a month subscription for the online service.Innovega iOptik

Working with DARPA (US Army’s advanced research arm), Innovega has been developing augmented reality glasses for several years now.
In 2015, the company plans to release its consumer product iOptik. If it sounds like Google Glasses, it’s because both these products target the same functionalities.
Here is Innovega’s vision for iOptik.Motorola HC1 Computer
Industry has used wearable computers for a while now: instant access and hands-free operation are sometimes critical in design and operations. Motorola HC1 is a good example.
Designed to be worn comfortably for extended periods (at the risk of looking like a borg), HC allows voice commands and control through head movement. It allows collaborative work, immediate access to and display of blueprints and documents. Modules with different functions can be easily added or removed.
What operating system does it run on? Now, outdated Windows CE!Google Glasses

If there’s one device that will create more interest than a Galaxy phone, an iPhone, the next Xbox or PlayStation 4, it may be Google Glasses.
It’s a phone, camera and computer all rolled into one neat package— it’s like wearing glasses without the lenses. Voice commands will allow for everything from web browsing to augmented reality, from social media to a phone call, from driving directions to shooting and sharing video.
These are the least that Google promises. Can it do other things, possibly and likely, either right out of the box or over time.
For now, those chosen by Google and willing to pay $1,500 for the privilege can be beta testers.
Here is a strange video on life through Google Glasses:Recommended PostsFriday, April 5, 2013
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